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We have two classes of users: ***.  We will focus on these two user groups.locals and tourists.  

Characteristics

User Group One characteristicsTourists:

• Ages: 15+ 
• Education:  Literate 
• Language:  English (for now)
• Technological experience:  Familiar with smart phone applications and Google Maps interface  
• Motivation:  Explore the city, sample fine dining, see famous attractions, shop, and adventure
• Attitude:  adventurous, hungry, bored, lost

LocalsUser Group Two characteristics:

• Ages:  15+
• Education:  Literate 
• Language:  English (for now)
• Technological experience:  Familiar with smart phone applications and Google Maps interface
• Motivation: Show friends around, discover pub crawls, exploring new options, celebrating special occasions in addition to tourist motivations  
• Attitude:  

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• bored, proud of their city (and want to show off), celebratory, in addition to tourist attitudes

Use Cases

Interview Results

Task Analysis

• Browse for activities or tours
• Follow a chosen tour
• Create your own tour

Browse for activities or tours: 

Subtasks:

• Set a check-in time
• Frequency of use:

• Once for every time that they want the child to check in (efficiency is important)

Tourists that we interviewed enjoy going on tours and exploring the cities that they travel to and often acquire their information from maps, tour-guides, word-of-mouth, and the internet. Maps and tour books can cost anywhere from $2 to $20 and are a one-time investment and never used again. Using the internet and word-of-mouth is the cheaper alternative but can be unreliable, inefficient, and overwhelming. One tourist stated that "using the internet is great, but only if you already know what you are looking for." Regardless of the source of the information, users still value ratings and reviews from websites, other users, and experts. Example points of interest among our potential users are museums, parks, restaurants, celebrity hot-spots, shopping districts, and other "touristy" spots. Locals also remarked on the importance of being able to find great restaurants and bars. One interviewee stated that he had attempted to find a mobile application that would help him explore new areas in his hometown but failed!

Features requested by interviewees included integrated maps with clickable landmarks, time estimate on routes, featured routes with reviews, and a rating system. Interviewees remarked that they would appreciate seeing user submitted routes as well, but they may not take the time to submit their own routes. 

Task Analysis 

Find Tours: Based on user needs and interests, find pre-made tours in your area. 

Subtasks:

• Entering search criteria, such as 
  • location
  • destination types (Museums, restaurants, etc.)
  • duration
  • mode of transportation
• Viewing search results on map
• Viewing detailed information about specific tour results
• Refining Search
• Being able to start over
• Sorting search results by parameters, such as
  • time
  • end destination
  • proximity
  • rating

Follow ToursFollow a chosen tour:
Subtasks:

Create your own tourForm Tours:

Subtasks:

• View one page at a time of prior check-ins