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GR1
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Analysis
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Point of View
Arjun is a 40 years old father living in Mumbai, India whose son Raj is a working professional recently moved to San Francisco
- wants to be able to recreate the narratives of his son's stories with immersive visual representation.
General Problem Statement
Parents and relatives living apart want to get a better experience of the stories of their loved ones.
- Experiences are difficult to communicate
- What is it like to walk around Harvard Square or jog along the Charles river?
- How does MIT campus look like?
- Traditional forms of communication, like verbal description, images, and videos, fail to fully express what a place is like.
Need-finding (Observations + Interviews)
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Phone call with Arjun
Personal Details- 40 years old
- lives in Mumbai, India
- works in a bank (a clerk )
- has never been to US before
- has travelled to three other countries (Dubai, Singapore, and Kenya)** has only one child (Raj, 25 years old)
- Raj works for a software company in Banglore
Context- feels lonely because his son has recently moved to San Francisco
- they both talk over phone almost every day
- his son tells him interesting stories (some sample stories below)** his son told him how amazing it was to drive to LA from SFO through Highway 1 along the pacific coast
- a story about his son's hiking to glacier point (Yesomite)
- a story about his visit to Google's Mountain View Campus
- a story about Stanford University's beautiful Palm Drive entrance and the oval
Breakdowns/Workarounds - after the phone call, he often goes to web and tries to look up images, videos, etc.. of the places to relate the stories with a visual representation
- he feels that had he been at the place before, he would be able to 'experience' the stories
- he often tries to imagine - what it would be like to be driving on Highway 1 along the pacific coast.
Opportunities- these breakdowns clearly suggest that it is difficult to communicate experience and there is an opportunity
- we want Arjun to be able to experience what it is like to be driving on Highway 1 or walking over the crooked street at SFO?
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Facetime with another parent
Personal Details- 47 years old, mother
- lives in Pune, India
- has never been to US before
- has not travelled to any other country
- has her one child studying in US
- lives with her other two children
Context- prefers to talk over webcam/facetime instead of phone call
- wants to see her son's face while talking
- often asks her son to show the office, dorm through the phone camera
- interested in seeing the place where her son lives.
- likes video over phone because she feels more closer to her son
Breakdowns/Workarounds - often difficult to get sense of things through phone camera
- feels restricted by technology, wants to feel closer to her son
Opportunities- there is an opportunity to make the communication that gives an experience of being closer.
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Phone call with Joy
Personal Details- 33 years old
- a resident of India
- a prof
- planning to tour Paris with his wife
- has never been to Paris before
- has travelled to many other countries
Context- wants to plan his trip
- is taking help of a tour agent
- tour agent has given him a leaflet that has
- textual description of each trip location
- beautiful images of various landmarks
- review and comments from people
Breakdowns/Workarounds - he wants to get a better sense of what the trip would be like
- he wants to take a virtual tour of various places so that he can make a better decision of which all places to go
Opportunities- the breakdowns clearly suggest that it is difficult to experience 'how a trip is going to look like' in advance and thus there is an opportunity
- we want Joy to be able to experience what different places at Paris are going to be like
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Phone Call With "Sara"
Personal Details- a 22-year-old student
- lived abroad in Spain for 6 months
- her parents are 50-year-old immigrants from South Korea
- her parents live in the U.S.
Context- Parents feel concerned about their daughter living abroad.
- Sara wants to show parents that she lives in a safe place.
- Sara wants to show her parents landmarks from her stay so that they can connect together different stories she has told them.
Breakdowns/Workarounds- Some images of Sara's trip are available on social networking sites (Facebook), however:
- most of these aren't relevant to the details Sara's parents are interested in.
- hard to establish relationships between pictures if you haven't visited the place; no continuity.
Opportunities- a better way to communicate about the neighborhood
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User Groups
Based on our interviews, we have divided it in two broad groups. We will be focussing on #1.
- People back home
- Parents
- Relatives
- Friends
- Tourists (planning a tour)
- People living abroad
- Visitors
- Students
- Professionals
- Tour Guides
User Goals
- Parent, relatives, and friends back home (we would be focussing on the goals related to this user group specifically)
- Experience the place where their children/relatives/friends are living
- Recreate the narrative of stories with immersive visual representation
- People Living Abroad:
- ability to share experience in a visual way
- Tourists
- experience what the tour is going to look like beforehand
- Tour Guides
- ability to better convey the tour experience to prospective tourists