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All interviewees were college undergraduate or graduate students, who socialized in groups of 3 or more people 1-3 times a week. We found that most groups take around 20 minutes decide, but large groups that require a lot of coordination make may take up to a day to decide. Below is a table of common personas and their experiences in the group decision-making process.

Persona

Profile Description

Concerns

Paul Aaron the Participator Arbitrator

Paul Aaron is active in the decision making process. He likes to arbitrate, often highlighting people's different preferences and concerns. He often notices that meeker personality types are hesitant to reveal their true preferences because they may conflict with those of more aggressive personality types. He wishes that people would be more open and honest about their true opinions so a fair decision can be made, where everyone's true preferences are weighed equally.

Having a fair decision-making process that weighs everyone's preferences equally.

Ian the Indecisive

Ian doesn't like to make decisions. He does not want to be bear the burden of other people's happiness, so he usually abstains from expressing any opinion in the decision making process. If asked to make a decision, he will take too long, and others will get impatient. He wants someone to make the decision for him, so he doesn't have to bear the burden of group can save time on the decision making process.

Having a decision maker.

Nancy the Non-confrontational

Nancy does not like confrontation. When going out in groups, she often becomes a "push-over" because she dislikes arguing and creating discomfort among her peers, even though she has a very clear sense of what she wants and does not want. She wishes there was a safe-zone to express her true opinions without fear of confrontation or judgment.

Feeling comfortable expressing her true opinions.

David the Dominator

David is an "alpha-male". He knows what he wants and usually gets it through sheer force of his aggressive personality. David usually has an idea of what he wants before the group decision making process and asks other members of the group whether they agree to any of his predetermined preferences. David's main concern is efficiency. He does not like wasting time indulging in indecisiveness.

Getting what he wants. 

Arriving at a decision as quickly and efficiently as possible.

Frank the Fastidious

Frank has many dietary constraints. He is vegetarian and allergic to dairy. He also doesn't like going to expensive places. Frank usually does not provide suggestions in the decision making process but often ends up. vetoing other people's ideas.

Choosing a place that satisfies all his constraints.

User Summary and Analysis

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Common Trends

  • Indecision is a common problem, regardless of the frequency of socializing.
  • Different personality types and social realities can prevent everyone from having their preferences taken into account.
  • The usual decision process typically involves one person making suggestions and others either agreeing or vetoing

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  • Problems include nobody making suggestions and the difficulty in accomodating everyone's preferences.

Task Analysis

Express Preferences

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  • User has already entered general preferences for preferred/disliked restaurants and/or types of food.
  • User is with a group of people who have agreed to dine together and would like to decide where.
  • (Optional) User has a specific idea for a restaurant he/she would like to go to.

Time Constraints: Quickly , --- ideally no more than 1-2 minutes.

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  • Accept or vote for a particular suggestion.
  • Reject or express disfavor for a particular suggestion.
  • Make final decision based on equal weighting of everyone's expressed preferences and rejections.

Preconditions:

  • User has already entered general preferences for preferred/disliked restaurants and/or types of food.
  • User is with a group of people who have agreed to dine together and would like to decide where.
  • Group has been presented with suggestions for a restaurant and would like to agree on a single choice.

Time Constraints: Quickly, ideally no more than 1- 2 minutes.

Frequency: Once when socializing , --- about once a week.