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The Marketing and Communications Officer oversees all use of social media for the MIT Libraries.
Tool | Profile | Who updates? | |||
|---|---|---|---|---|---|
Bluesky | Katharine Dunn | ||||
| MIT Libraries | Ned Wolfe | ||||
| LinkedInTwitter/X | MIT Libraries | Brigham Fay | |||
| YouTube | MITLibraries | Brigham Fay, UXWS teamKatharine Dunn | |||
Facebook (not actively posting) | Brigham Fay Instagram | ||||
Twitter/X (not actively posting) | Ned Wolfe | YouTube | MITLibrariesBrigham Fay | , UXWS team
Policies and best practices
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- All videos must be captioned (including Instagram Reels)All images on Twitter/X should include alt text
- It is our practice to include alt text/image descriptions within the caption on Instagram
- Put hashtags in camel case (e.g., #WomenAtMITWednesday)
- Put hashtags at the end of text where possible
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The Libraries’ voice
Engaged, friendly, irreverent, caring, approachable, down-to-earth, fun, knowledgeable, helpful, collegial, goofy/nerdy, open, human, supportive, relevant, welcoming, balanced (academic and fun, work/life), global/part of a bigger conversation
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