Brainstorm notes from meeting on May 17, 2012

Virtual

• understand how to use Google analytics (or other?) to inform decisions
• evaluate web analytics for ideas for improvements
• get the support we need for sys admin and Wordpress
• make a few new video tutorials and assess their effectiveness
• find low-hanging-fruit, small improvements anywhere that have big impact
• work with survey data & usability results to make changes to web site to improve user experience
• develop IAP: why is it so hard to get everything from a single search box?
• evaluate self-help pages to inform web design
• improve our own documentation
• new study spaces page
• have new site for our library spaces/locations
• solution for the individual library web sites
• standardize our processes for creating new web sites
• improve SFX menu
• improve UI of SFX menus
• improved library home page, make it more intuitive
• begin project to redesign libraries home page
• figure out best way to change our home page to accommodate the new discovery tool
• support in every way work to simplify discovery environment
• simplify and improve options for discovery of our stuff
• make libraries web site searchable via new discovery tool
• implement new discovery tool
• improved search tool, new or existing
• implement new discovery tool
• staff web? (what to do?)

Physical Space

• clarify UX role in space planning strategy
• clarification of UX's role in physical space planning
• develop another/more physical space betas
• work with survey and other data to make changes to space that matter to users
• from survey, identify actionable space improvments & implement them

UX organization & general items

• apply knowledge about our users more directly to our work
• have a new job title that indicates designer
• finalize and make public the assessment LibGuide
• remove tech web support from UX
• choose several idea seeds and develop products/services that will improve user experience
• consider sunsetting e-reading device loans to public (or improve and market this service)
• develop user personas
• continue explorations of how UX fits in with our organization
• find more ways to help all staff/all units understand UX and what we do
• establish effective work relationship with new web developer
• create a guide or workshop that helps users with personal info management
• do a micro-UX study of several services
• micro-studies - lifecycle study of some of our services
• collaborate with other libraries/AMPs groups to improve the user experience in general
• get more betas! and make betas program more sustainable
• add 6 new betas and assess them at year-end
• implement at least 3 far-out betas that bring attention to MIT Libraries

Marketing

• make some users go "wow, this is so helpful!"
• enrich our products and services with MIT culture (e.g. fix msgs for users, add easter eggs to Vera, etc)
• develop a storage container for stories, comments, flip charts that all staff can use
• if we maintain marketing within UX (?), focus on what do we have that users like (from surveys, data input) that we can advertise more broadly (budget needs)
• improve courtesy notices
• more interaction with users including usability testing, testimonials
• communicate with the subjects of our Digital Scholarship interviews and the outside world about results of our studies this past year