Infinite Closet
Problem Statement
For young girls going to parties, finding a dress is often a problem. Even when they find one, they can't wear it for more than two or three times because people notice that she is repeating the same dress and dresses become less interesting when others have already seen her wear it. A solution right now is to keep buying new party clothes which comes up at a huge expense. Also you keep on accumulating dresses that you are not going to wear again - all of which are in perfectly good condition.
To solve this problem, we are creating a website which caters to young girls looking for party dresses. The idea is to create a massive online closet where girls can post dresses they don't want so that other girls looking for party dresses can just browse through the collection and pick a dress they like. And when they are done wearing the dress at the party they can just repost it back to the website. This way they can have a completely new dress every time they go to the party without the need to spend a lot of money.
User Analysis
From our interviews, we have identified the following types of personas who are interested in our product:
Alisha the avid party-goer:
Alisha likes partying and she frequently goes out to clubs and campus parties. She says a good dress is essential for all parties. She has a closet with a handful of party dresses but on any given Friday night, she struggles to find clothes to wear to the party because she has already worn the dresses in her closet at least two times. Also there are pictures of her wearing those dresses on facebook and she doesn't want people to notice that she is repeating the same dresses. She says it would be nice to have a supply of new party dress for every Friday. Alisha would be using our product almost every week and she might also spend hours on the website browsing for clothes.
Elle the occasional party-goer:
Elle has very little free-time because she is enrolled in a rigorous academic program but she likes to go out to party every few weeks to meet new people and to have fun. She buys clothes for these parties but does not wear them more than once. The party dresses just stay in her closet collecting dirt. She says it would be nice to be able to rent out a party dress just for a day, that way she wouldn't have a growing pile of party clothes she doesn't really need. Elle would be using our product once in a while when she decides to go out to a party. She doesn't want to spend a lot of time searching for dresses.
Our user groups are going to be young girls looking for party outfit, age approximately 18-25. They are quite familiar with the internet.
Task Analysis
Gain membership
Goal: To get membership to the infiniteCloset
Pre-condition: Should have a dress in a good working condition that they are willing to donate
Subtasks:
- Upload picture of the dress
- Fill out the registration form
- Send out the dress to infiniteCloset
Post-condition: The user now has an account in the infiniteCloset
Browse the closet
Goal: To view available dresses in the closet
Buy a dress
Goal: To buy a dress from the infiniteCloset
Pre-condition: Should be a registered member
Subtasks:
- The user browses through the dresses available in the closet.
- The user picks a dress and places the order
Post-condition: The chosen dress is sent out for shipment
Resell a dress
Goal: Return the dress that they bought from infiniteCloset
Pre-condition: The dress is intact and as good as it was before
Post-condition: The dress is shipped back to infiniteCloset and the user gets their point back