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Policies and best practices

The Marketing Team oversees all use of social media for the MIT Libraries. Social media is an important component of the integrated marketing effort that's coordinated centrally by the Marketing Team to support our overall communications strategy.

When we post to social media outlets on behalf of the MIT Libraries, our postings represent the Libraries’ brand/identity, as well as the larger MIT brand. With this in mind, we follow MIT's social media guides for MIT communicators.

To prevent having splintered social media outlets across the MIT Libraries, profiles representing the Libraries in an official/professional capacity should be centralized through the Marketing Team. The Team encourages creative input from all Libraries’ departments and staff. If you'd like to have something posted through any of the social media platforms listed below, fill out the Marketing Support Request form and the Marketing Team will help you to communicate your message through appropriate mediums.

Contacts

Heather Denny oversees all use of marketing and communications in the MIT Libraries.  Remlee Green is the main contact for social media use, as part of her Virtual Marketing role on the Marketing Team.  Stephanie Hartman heavily supports the use of social media.

Social media profiles at MIT Libraries

See our current MIT Libraries' social media profiles:

Tool

Profile

Who updates?

Twitter

MIT Libraries
Scholarly Publishing
MIT TechTV

Remlee Green & Stephanie Hartman
Katharine Dunn in Scholarly Publishing Office
Kris Brewer

Facebook

MIT Libraries
MIT Lewis Music Library
MIT TechTV

Remlee Green & Stephanie Hartman
Cate Gallivan
Kris Brewer

Foursquare

MIT Libraries

Remlee Green

Flickr

MIT Libraries (public)
MIT Libraries Staff

Beverly Turner (for DOME) & Jolene de Verges
Just for staff use.

Pinterest

MIT Libraries 

Remlee Green (We have a profile, but no images at this point.)

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