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menu.io

Archit Bhise, <archit@mit.edu>
Abby Klein, <kleinab@mit.edu>
Rishikesh Tirumala <rrt@mit.edu>
TA: Juho Kim, <juhokim@mit.edu>

Customers have used paper menus when ordering from a restaurant for decades.  While paper menus were perhaps the best choice before the technological boom, they often lack the information that customers desire to make a decision.  For example, customers of various ages and demographics want to see pictures of entrees and know exactly what ingredients are in their food.  Entrees sometimes have confusing names and paper menus often offer little explanation.  Most seriously, the small font and arbitrary organization of paper menus makes them difficult to parse, particularly for customers with food allergies and other restraints.

We want to create the next-generation menu by updating the paper menu to a mobile app.  We want menu exploration to be a more interactive process, with the customer being able to organize and filter it as he/she pleases.  We want to provide the user with as much information as possible (food appearance, ingredients, and more) without feeling overwhelmed by pages and pages of small font.  Going to restaurants is enjoyable and relaxing--why shouldn’t ordering food be?

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